1. Use the most popular social media platforms worldwide such as Facebook, Instagram, Youtube, Twitter, Whatsapp, Tiktok, etc.,

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- It is never wrong to go on worldwide and popular social media to communicate your brand
- Facebook, Instagram, Youtube or any widely used social media has users all around the world and your brand can reach the entire world in short time

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2. Use the popular social media platforms for local audience group such as Telegram, LINE, VIBER, Zalo, etc.,

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- Other than worldwide social media platforms, locally popular social communication platforms cannot be left out when your brand target is specific audience

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3. Use simple yet attractive artworks with more image less text (80:20 rule)

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- Try to make your artworks/Ads as simple as possible to catch attention in a glance
- Use clear, definitive, related images that can tell your brand story even without reading texts

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4. Make as many types as possible (Images, Videos, EDMs, SMS text, GIFs, etc.,)

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- Create the artworks for your brand in different types to use in different places

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5. Invest the boosting to have targeted audience and highest view counts

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- Do not hesitate to spend a certain amount for boosting your brand for a given period to get more awareness and trusts

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